Inside Linereports that the 2013 Cadillac ATS is targeting the BMW 3 Series directly with its 2012 Super Bowl ad. Most car manufacturers are using humor, such as Acura's Jerry Seinfeld ad and Honda's Ferris Bueller Super Bowl ad. Cadillac is going for the direct pitch saying the 2013 Cadillac ATS is better than the BMW 3 Series. The Cadillac ATS is seen driving on the "Green Hell" in Nurburgring, Germany, where it was developed to take on the BMW. Take a look:
